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Why Local SEO Is So Important for Mortgage Brokers

The work that gets done to heighten a broker’s visibility in the search engines is known as Local SEO (Search Engine Optimization).  It is largely the process of ensuring the “web footprint” of the business is fresh, consistent and accurate.

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How To Earn #1 Rankings in Search: DIY vs Agency (Webinar)

In this webinar, we’ll show you the end-to-end process of ranking content in Google search, focusing on how Topic Research helps us create content that is more likely to rank for your target keywords. We’re going to talk about 1) what content to create, 2) how to create it and 3) how to rank it.

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All About A La Carte SEO

A La Carte pricing for Search Engine Optimization (SEO) is where a menu of marketing services or products is available to purchase for a fixed price. Customers can select these marketing services based on their size, their budget, and their digital needs just like how they would select dishes off a restaurant’s menu.

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A Complete Guide to Taxonomy SEO for WordPress

Last updated: October 3, 2022 What are taxonomies? Taxonomies, in the simplest of terms, are how a group of things are organized. Website taxonomy structures can be hierarchical, such as WordPress Categories, or non-hierarchical, such as Tags. Different types of websites will need to leverage different strategies depending on whether offerings are product- or content – based.  An example of …

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The SEO Case for Web Designers Partnering with Marketing Agencies

Unless you do a lot of redesigns for sites that have been around a while, you are largely launching brand new sites on brand new domains. And those sites carry very little authority. You know how I mentioned the quality of backlinks above? This is measured in “domain authority” or DA. New sites have virtually no domain authority at all. So you’re stuck with a bunch of low authority websites linking back to you in those footer credits.

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Affordable Web Marketing Near Me

The demand from prospects and partners alike is an entry-level web marketing service for companies that are just getting their feet wet or otherwise have the most modest of budgets. We’ve listened! Learn more about our affordable web marketing plans that can provide just the right fit.

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Goals and Objectives for Facebook Ads

With over a billion users and highly tailored audience targeting, Facebook has matured into a remarkable platform for advertising. One big consideration, however, is an understanding of what you can accomplish using Facebook ads and how your advertising will be received by the audience you are targeting.

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Analytics Dashboard Metrics Overview

UPDATED MAY 10, 2019 What Is An Analytics Dashboard? An analytics dashboard is a cloud-based reporting tool that shows the user their most important website metrics, such as sessions, conversions and engagement, in a glance. The visual display of data allows stakeholders to make data-driven decisions for their website and marketing efforts. There are an increasing number of dashboard platforms …

Maximize Your Shutterstock Monthly Subscription Plan

Shutterstock is a stock photography service with over 300 million royalty-free, high-resolution photos, vectors, and illustrations, offering a number of subscription options, including a monthly subscription plan. The following tutorial will allow you to get the most out of your subscription. We’ve had a number of inquiries on how to cancel your Shutterstock Monthly Subscription Plan. If you want to …