The Strategy Behind the Web Strategy Blog

We have a fresh new site here at, and for the first time since our founding in 2002, we have a blog. Not that we’ve never blogged – I first started blogging in 1999 at with a music technology blog, and I blog at at least three other locations, including The Ojai Post, which has thirty authors and nearly 4,000 daily visitors since I founded it in 2006.

So why now? It’s long past time that I share the questions that clients ask, so that anyone looking for the same topic can benefit, I can use the answers as a resource, and potential clients can get a sense of the experience that we bring to the table.

Blogging is a discipline. I’ve been getting a bit more organized recently so that as I think of topics, or clients have questions, I can queue up new blog topics. I come up with ideas all the time, and I get questions all the time – I just haven’t had a nice little system that encourages me to create a few paragraphs for every site I blog at on a regular basis.

Perhaps this will be one of three posts here two years from now, but I don’t think so – I’m looking forward to sharing what I know, and engaging in conversations that can improve how we do business, how we grow our business, and how we do so with integrity and community as our compass.

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