Goals and Objectives for Facebook Ads

Girl with balloons showing goals and objectives on Facebook

With over a billion users and highly tailored audience targeting, Facebook has matured into a remarkable platform for advertising. One big consideration, however, is an understanding of what you can accomplish using Facebook ads and how your advertising will be received by the audience you are targeting.

Analytics Dashboard Metrics Overview

UPDATED MAY 10, 2019 What Is An Analytics Dashboard? An analytics dashboard is a cloud-based reporting tool that shows the user their most important website metrics, such as sessions, conversions and engagement, in a glance. The visual display of data allows stakeholders to make data-driven decisions for their website and marketing efforts. There are an increasing number of dashboard platforms … Read More

Airbnb Announces Superguest Program

Not really, but if they did, it might read something like this: Airbnb, the world’s leading marketplace to list, discover and book unique, local accommodations, today announced a new Superguest program that will recognize and reward frequent guests who rely on Airbnb as their primary resource for accommodations.

Maximize Your Shutterstock Monthly Subscription Plan

Shutterstock is a stock photography service that offers a number of subscription options, including a monthly subscription plan. The following tutorial will allow you to get the most out of your subscription. We’ve had a number of inquiries on how to cancel your Shutterstock Monthly Subscription Plan. If you want to do so, scroll down to the bottom, and we’ll … Read More

Proposals Made Easier: Bidsketch Review

I have been consulting for over twelve years now. Countless hours go in to business development, and much of that time can be sunk into creating a proposal that makes or breaks a new relationship. Along comes Bidsketch, with a SaaS platform that facilitates the proposal process for green freelancers and seasoned firms alike. Creating consistency across copy, templates, formatting … Read More

Why Digital Nomads Should Never Use AT&T

Following is a chat session with an AT&T representative. Since I travel full-time these days, it is important that I have a carrier that provides a reasonable international service. AT&T ain’t it. I’ll be in Hawaii in two weeks, at which time I’ve set aside some time to find the best carrier for me (with Boost and T-Mobile both on … Read More