A website that has been running Universal Analytics will not collect data at all beginning July 1, 2023, such that any report or view will have a total drop-off on that date. That seems aways away, yes? Well yes and no. Learn more about our migration plan to GA4 to ensure continuity of data.
Let’s say that a web designer is working with a client to launch a new site for a new company. And everything is going great. At some point, the question comes up: what about online marketing? There is a remarkable amount of pain in the ecosystem that makes this a surprisingly difficult question and conversation.
As a marketing agency, we’ve used Facebook and Instagram Ads to help our clients sell products, generate leads and put butts in seats. We’ve worked with some of the world’s largest spiritual organizations, organic brands and universities, each using social media and the web to reach their audience and make the world a better place.
A La Carte pricing for Search Engine Optimization (SEO) is where a menu of marketing services or products is available to purchase for a fixed price. Customers can select these marketing services based on their size, their budget, and their digital needs just like how they would select dishes off a restaurant’s menu.
Do you succumb to stage-fright when creating a blog post? Actors take care of nerves with meticulous preparation. We’re here to take care of pre-blog nerves and get you started with SEO & Content Strategy so that your business can flourish on the stage. We’ve developed well-honed topic research methodology so that you always know your lines and find a receptive audience. … Read More
How do the best bloggers create content so consistently? Many blog every day and don’t seem to run out of ideas. While there are many challenges to writing blog content, topic ideas don’t need to be one of them. Our team is here to consider your business, your style, your industry, and your customers. We then turn this information into … Read More
Last updated: April 28, 2022 What are taxonomies? Taxonomies, in the simplest of terms, are how a group of things are organized. Website taxonomy structures can be hierarchical, such as WordPress Categories, or non-hierarchical, such as Tags. Different types of websites will need to leverage different strategies depending on whether offerings are product- or content – based. An example of … Read More
Unless you do a lot of redesigns for sites that have been around a while, you are largely launching brand new sites on brand new domains. And those sites carry very little authority. You know how I mentioned the quality of backlinks above? This is measured in “domain authority” or DA. New sites have virtually no domain authority at all. So you’re stuck with a bunch of low authority websites linking back to you in those footer credits.